A university project: a parody of, and a commentary on, the addictive nature of short form video content on social media.
I utilised Adobe AfterEffects, Blender, action camera video, AI and traditional media to create a 2-minute-long animation, with each short ‘clip’ acting as either a parody of popular social media trends or a metaphor for a stage of addiction.
You can interact with each individual video in your own time on the Instagram page:
